Assessment of Cultured Ex Vivo Equine Endometrial Explants as a Model of Uterine Inflammation Using Transcriptome Profiles

M. R. Monteiro De Barros, Mina Davies-Morel, Christopher Creevey, Deborah Nash

Research output: Contribution to journalMeeting abstractpeer-review

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Abstract

In this chapter we develop a central component of postfeminist sensibility, the transformation imperative, to analyse Fitblr content. “Fitblrs” have emerged as a recognisable element of social media blogging application Tumblr, with text and images intended to motivate followers in their exercise and dietary regimes. Research on postfeminist sensibility in traditional media has shown how transformation is represented as prescriptive, easy and pleasurable, for example in “before” and “after” photography or the reveal of the cosmetic surgery reality TV show. In focusing on user driven content emerging on Fitblr, this chapter demonstrates a shift in the discourse of transformation in which transformative work is constructed as difficult, replete with failure, and requiring physical and psychological hard work. We interpret the reference to hard work, pain and failure as part of the temporal components of health discourses in digital media, and suggest that these components represent new lines of inquiry for feminist research on exercise, health and postfeminist sensibility
Original languageEnglish
Pages (from-to)148
Number of pages1
JournalJournal of Equine Veterinary Science
Volume66
Early online date22 Jun 2018
DOIs
Publication statusPublished - 01 Jul 2018

Keywords

  • postfeminist sensibility
  • health
  • transformation
  • digital cultures
  • fitspiration

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