Identity salience and identification: A difference worth worrying about?

Jodie Kleinschafer, David Dowell, M. D. Morrison

Research output: Contribution to conferencePaperpeer-review

Original languageEnglish
Publication statusPublished - 2012
EventAustralian and New Zealand Marketing Academy Conference 2012 - Adelaide, Australia
Duration: 03 Dec 201205 Dec 2012

Conference

ConferenceAustralian and New Zealand Marketing Academy Conference 2012
Abbreviated titleANZMAC 2012
Country/TerritoryAustralia
CityAdelaide
Period03 Dec 201205 Dec 2012

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