Managerial Interpretations of Stakeholder Influence

To date, a number of authors have sought to determine the influence of different stakeholder groups on greening within Western firms. These researchers have indicated that two stakeholder clustersregulators and pressure groupsare accorded salience by management. The aim of this paper is to explore the influence of different stakeholder clusters on Russian managers in the area of pollution control. The impact of two groupsregulators and foreign investorsis examined in some depth, highlighting the role of resources in determining stakeholder power. The relative weakness of other stakeholder groups, such as pressure groups, customers and local communities, in influencing managerial behaviour are also detailed. Implications of this research for stakeholder theory and Russian environmental protection per se are also demonstrated.