Personality and Selling: Playing the Game - the Route to Sales Success

Sarah Maxwell, Gary Reed, Jim Saker, Vicky Story

Research output: Chapter in Book/Report/Conference proceeding › Conference Proceeding (ISBN)

Original language	English
Title of host publication	Marketing
Subtitle of host publication	A History of the Next Decade
Publication status	Published - Jul 2003
Event	Academy of Marketing Annual Conference - Aston Business School, Birmingham, United Kingdom of Great Britain and Northern Ireland Duration: 01 Jul 2003 → …

Conference	Academy of Marketing Annual Conference
Country/Territory	United Kingdom of Great Britain and Northern Ireland
City	Birmingham
Period	01 Jul 2003 → …

Permanent link

@inproceedings{57695e33dfc24040aeadf62dc87447cd,

title = "Personality and Selling: Playing the Game - the Route to Sales Success",

author = "Sarah Maxwell and Gary Reed and Jim Saker and Vicky Story",

year = "2003",

month = jul,

language = "English",

isbn = "1-85449 460 0",

booktitle = "Marketing",

note = "Academy of Marketing Annual Conference ; Conference date: 01-07-2003",

}