Abstract
The chapter provides recommendations for key communicators' social media use during pandemic threats. Recommendations are based on findings from two sets of case studies during the 2014-2015 outbreak of Ebola in West Africa: The use by authorities in UK and Norway during the 2014-2015 West African Ebola outbreak; and the use by established media in the UK.
| Original language | English |
|---|---|
| Title of host publication | Social Media Use In Crisis and Risk Communication |
| Subtitle of host publication | Emergencies, Concerns and Awareness |
| Editors | Klas Backholm, Harald Hornmoen |
| Publisher | Emerald Group Publishing |
| Chapter | 11 |
| Pages | 255-275 |
| Number of pages | 21 |
| ISBN (Electronic) | 9781787562691 |
| ISBN (Print) | 9781787562721 |
| Publication status | Published - 01 Oct 2018 |
Keywords
- Ebola outbreak
- Established UK media
- Health authorities
- Recommendations
- Risk communication
- Social media