Skip to main navigation Skip to search Skip to main content

The Impact of Information Technology on Consumers' Perceptions of the Buying Process in an Automotive Retail Dealer

  • Gary Reed
  • , Vicky Story
  • , Jim Saker
  • , D. Cussell

    Research output: Chapter in Book/Report/Conference proceeding › Conference Proceeding (ISBN)

    Original languageEnglish
    Title of host publicationRethinking European Marketing
    Publication statusPublished - May 2001
    EventEuropean Marketing Academy Conference - Bergen, Norway
    Duration: 01 May 2001 → …
    Conference number: 30

    Conference

    ConferenceEuropean Marketing Academy Conference
    Country/TerritoryNorway
    CityBergen
    Period01 May 2001 → …

    Cite this