The Playfulness of Sales Managers: Its Effect on Sales Reps' Organizational Commitment to Job Satisfaction

Sarah Maxwell, Gary Reed, Jim Saker, Vicky Story

Research output: Chapter in Book/Report/Conference proceeding › Conference Proceeding (Non-Journal item)

Original language	English
Title of host publication	Worldwide Marketing
Publication status	Published - May 2004
Event	European Marketing Academy Conference - University of Murcia, Murcia, Spain Duration: 01 May 2004 → … Conference number: 33

Conference	European Marketing Academy Conference
Country/Territory	Spain
City	Murcia
Period	01 May 2004 → …

Permanent link

@inproceedings{80962038477d4432b555e8d3d6542541,

title = "The Playfulness of Sales Managers: Its Effect on Sales Reps' Organizational Commitment to Job Satisfaction",

author = "Sarah Maxwell and Gary Reed and Jim Saker and Vicky Story",

year = "2004",

month = may,

language = "English",

isbn = "84-8371-464-7",

booktitle = "Worldwide Marketing",

note = "European Marketing Academy Conference ; Conference date: 01-05-2004",

}